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Black Tie International: 
Mitzi Perdue
Wan to to Live a Healthier Lifestyle?
Now There's An APP For That, Too!

 

WANT TO LIVE A HEALTHIER LIFESTYLE? 
 NOW THERE’S AN APP FOR THAT, TOO!

Innovative New iPhone App Shows How Different Lifestyle Factors Interact, Offers Expert Advice on Health & Fitness

 

Mitzi Perdue

Mitzi Perdue.  Photo by:  Mike Morgan

 
 

NEW YORK, NY,  – Ever wonder why you’re always so hungry?  Not getting enough sleep?  Feeling stressed?  The answers to these questions are sitting right in the palm of your hand. 
B Healthy U’s “Body & Mind Connection”, a new application for the iPhone now available for download in Apple’s App Store, is the first app of its kind that helps people live healthier lifestyles by showing how various lifestyle factors interact with one another.  The program also offers daily diet and exercise tips from world-class experts, including Dr. David Katz, director of the
Yale University Prevention Research Center, and Joe Decker, recognized as “The World’s Fittest Man“ after breaking the Guinness World Records 24-Hour Physical Fitness Challenge in 2000.

Each day, the app will ask the user to rate, on a scale of one to five, how they have done on a set of specific lifestyle factors: diet, exercise, sleep, hunger, energy, mood, stress and weight.  With many people, lack of sleep can wreak havoc with their appetites.  With others, eating highly processed foods can create uncontrollable hunger, which may lead to weight gain.  Once a person becomes aware of these relationships through the use of color-coded graphs offered in the app, they can adjust their lifestyle to better match their health and fitness goals. After using the app daily for two weeks, the user receives a printable diploma, and after one month, they receive a graduate degree.

“I created this app because I wanted to share the benefits that come with a healthier lifestyle,” said Mitzi Perdue, Founder of B Healthy U.  “What you eat, how you exercise and how well you sleep can have powerful and unexpected consequences on other aspects of your life.  It takes no more than 60 seconds each day to rate these lifestyle factors and, as a result, it can truly change your life.”

One of the unique features of the app is its daily diet and exercise recommendations.  The diet information comes from Dr. David Katz, a world authority in nutrition and weight management who has studied thousands of diets.  The exercise tips come from Joe Decker, an ultra-endurance power athlete, fitness trainer and syndicated columnist who has helped thousands of people get into shape and lose weight.  Lastly, encouragement comes directly from the program’s author, Mitzi Perdue.  As Founder of Healthy U of Delmarva, a community lifestyle improvement effort on Maryland’s Eastern Shore, she has spoken with thousands of people and seen the joy they have felt when they’ve lost weight, reclaimed their energy, are able to sleep well or have had their moods improve.

“Body & Mind Connection” for iPhone is currently available for $4.99 from Apple’s App Store (in the “Lifestyle” category) or at www.itunes.com/appstore/.

About Mitzi Perdue

Mitzi Perdue, heiress to the Sheraton Hotel chain, has authored more than 1,600 newspaper and magazine articles on food, nutrition, agriculture and the environment.  She has also hosted and produced more than 400 TV interview shows.  She founded Healthy U of Delmarva, a 9,000-member organization which encourages healthy lifestyles through awards for outstanding workplace wellness programs, while living in Salisbury, MD with her late husband, Frank Perdue, the well-known CEO of Perdue Farms.  Mitzi’s work in the field of encouraging healthy lifestyles has earned her numerous awards, including Woman’s Day Magazine’s “Women Who Inspire Us” award and the Ellis Island National Medal of Honor.

About B Healthy U

B Healthy U is a publisher of mobile applications that help individuals rate, discover and adjust their day-to-day activities to improve their lives.  For more information, visit www.bhealthyu.com.

 

To get to the new app the fastest way, please use:

http://itunes.apple.com/us/app/body-mind-connection/id356573398
 

 

To list an upcoming event please contact: 
joyce@blacktiemagazine.com

 
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