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Palm Beach  Society News  Pages 1 

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Black Tie International:
Easter Seals 4th Annual Get Down to Business Lunch





Paul Leone, Jim Loehr, Bill Perry and Neil Merin

Paul Leone, Jim Loehr, Bill Perry and Neil Merin

            (WEST PALM BEACH) – Over 350 business professionals recently filled the Kravis Center for Easter Seals’ Get Down to Business Lunch where they heard author and world-renowned performance psychologist, Dr. Jim Loehr, speak about his book, The Power of Story and his work as the Co-Founder of the Human Performance Institute. Organizers were thrilled that this event was a sold-out success for the fourth year in a row.

            Loehr offered the audience a condensed version of his Corporate Athlete Training program and stressed the development of energy management. The evening prior to the luncheon, Loehr spoke to an intimate group of event sponsors at the VIP Reception, where he discussed his book The Power of Story and how to apply the principles to increase engagement and productivity in business.

 “We had tremendous support again this year thanks to the leadership of Paul Leone, Bill Perry and Neil Merin,” said said Marlo Massey, vice president of development for Easter Seals Florida.  “We believe this event is so well received because there is a need in our business community for a worthwhile and inspiring training and networking event that can offer concrete professional development to all of us. We are grateful to Dr. Loehr and to all who contributed to the success of this event.” 

            Along with Leone of The Breakers Palm Beach, Perry of Gunster, and Merin of NAI Merin Hunter Codman, junior chairs Amy Allen, South Florida Business Journal, and Monte Resnick, Neuberger Berman and Leadership Palm Beach County helped make this event another success.

While Loehr was well received by guests, it was Easter Seals Ambassador Axel Gonzalez who stole the spotlight and shared his challenging story of being a father with a special needs child. His two year old daughter, Ivana, lives with a rare disorder called Apert Syndrome and is a student at Easter Seals. 

“We were all moved by Axel Gonzalez’s story”, said Bill Perry of Gunster.  “Alex connected with the audience since his life story about trying to start a family while pursuing a professional career, is common thread that we all share. However, what resonated the most was how their family life was changed by the birth of his daughter, Ivana, and the sacrifices they have made in order to get her the best possible care. We were also moved by the important role that Easter Seals has played in Ivana’s and the Gonzalez’s lives.”

            Presenting sponsors of the event were: The Breakers and Gunster Attorneys at Law; VIP Sponsor: NAI Merin, Hunter, Codman, Inc.; Book Sponsor: Wachovia, A Wells Fargo Company; Platinum Sponsor: South Florida Business Journal; Gold Sponsor: Florida Power & Light; Silver Sponsors: Alpern Rosenthal, Ecoplex at Centrepark West - A Navarro Lowrey Project and Greenspoon Marder, P.A.; and Event Partner: Leadership Palm Beach County.

Easter Seals is the leading non-profit provider of services for individuals with autism, developmental disabilities, physical and mental disabilities and other special needs.  Easter Seals Florida was founded in 1948 and serves 40 of Florida’s 67 counties.  Through therapy, training, education and support services, Easter Seals creates life changing solutions so that people with disabilities can live, learn, work and play in their communities.  In Palm Beach, Martin and St. Lucie Counties, Easter Seals Florida provides early intervention services combined with pediatric speech, physical, and occupational therapies for pre-school aged children to help them achieve their maximum potential.

Learn more about how Easter Seals helps children and adults with disabilities and special needs at or call 561-471-1688.


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