NEW YORK CITY
CELEBRATES PROJECT SUNSHINE MONTH IN APRIL
Project Sunshine, a New York City-based charity,
celebrates “Project Sunshine Month” in April by raising
awareness and support for the organization through a
series of events and programs. Project Sunshine also
acknowledges its volunteers during Project Sunshine
Week, April 24th through May 1st,
an annual week of service that will culminate with
Sunshine in the City,
the Ninth Annual Project Sunshine Benefit to
be held on Tuesday, May 1st.
“Project Sunshine recruits and trains a corps of
compassionate volunteers who dedicate time and talent to
children facing medical challenges,” said Beatrice
Kernan, Executive Director, Project Sunshine. “The month
aims to celebrate and honor the tireless efforts of the
thousands of trained volunteers, sponsors and community
members who strive to bring sunshine into the lives of
these children and their families.”
For
more than a decade, Project Sunshine has been bringing
its own form of light to the city that never sleeps.
During this special month, both national and local
businesses will band together to raise funds and
awareness for the organization. Born out of the vision
of one college student, Project Sunshine has grown into
a global network of volunteers who bring free
educational, recreational and social programs to
children and families in hospitals.
In
honor of Project Sunshine Month, banners will be
displayed along Avenue of the Americas. In addition, BTIG will hold
its annual Commissions for Charity Day with
New York Giant David
Diehl and Project Sunshine
on April 18th. BTIG is an
institutional broker dealer specializing in trading and
related brokerage services.
On
Tuesday, May 1st, Project Sunshine will host
its Ninth Annual Benefit Celebration,
Sunshine in the City.
The event
will honor
Michael J. Dowling,
President and CEO of North Shore-Long Island Jewish (LIJ)
Health System.
Maurice DuBois of WCBS-TV and
Meredith Vieira of NBC
will emcee the evening. The night will also
include celebrity appearances on the Project Sunshine
“Yellow Carpet,” including Sports Illustrated models,
Miss USA,
Miss Teen USA, Miss Universe, New York Giant David
Diehl, cocktail hour entertainment by Ace Greenberg and
his Merry Magicians, and much more.
An Official New
York City Celebration
The city will show its support for Project Sunshine with
proclamations from
New York Governor Andrew Cuomo and New York City Mayor
Michael Bloomberg that
April 24 – May 1 is officially Project Sunshine Week.
In addition, Project Sunshine banners will be displayed
along Avenue of the Americas.
The Empire State Building
will
glow yellow in honor of Project Sunshine Week.
New York Yankees players
will
join New York Times
Bestselling author, Sally Cook, in
conjunction with Project Sunshine, to read her
baseball-themed children’s book to hospitalized children
in New York City.
Exclusive Partners Raise Awareness and Support
In
celebration of Project Sunshine Month in April:
Helen
Ficalora has
designed a 14k gold
Sun Charm sold
in her stores nationwide with 25% of proceeds going to
Project Sunshine during April and throughout the
year. She has also created a sterling silver
Sun Charm, with 100% of the proceeds
benefitting Project Sunshine throughout the year,
available at
www.projectsunshine.org.
Judith
Leiber,
an American luxury brand, has created a Project Sunshine
mirror with 10% of sales to go to Project Sunshine.
Stuart
Weitzman
will donate 10% of sales from a select spring shoe at
his Madison Avenue store to benefit Project Sunshine.
LaLicious
will donate 20% of their Limited Edition
'I U
Mom'
Travel Set
to
Project Sunshine in honor of Project Sunshine Month and
Mother’s Day.
About Project Sunshine
Project Sunshine is a nonprofit organization that
empowers a dynamic and dedicated corps of over 10,000
volunteers to bring programming – recreational (arts),
educational (tutoring and mentoring) and social service
(HIV and nutritional counseling) – to over 60,000
children facing medical challenges and their families in
150 major cities across the United States, and in five
international satellite sites: Canada, China, Israel,
Kenya, and Puerto Rico. Project Sunshine is dedicated to
bringing a ray of hope to these hospitalized children.
Project Sunshine Week is a week dedicated to raising
awareness and support for the organization through a
series of events and programs. For more information and
ways you can get involved, visit
www.projectsunshine.org.