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Black Tie International:
Ronald McDonald House New York’s inaugural “Power of Your Purse"
Photos & Story  by: Katlean de Monchy
Andrea Warshaw, Judy Gilbert, Cassandra Seidenfeld.  Photo by:  Katlean de Monchy
Andrea Warshaw, Judy Gilbert, Cassandra Seidenfeld
Ronald McDonald House New York


"Power of the Purse"

 Designer Handbag Event

 Raises $70,000
Dr. Penny Grant.  Photo by:  Katlean de Monchy
Dr. Penny Grant
Anna Rhodes and Dr. Steven Victor.  Photo by:  Katlean de Monchy
Anna Rhodes and Dr. Steven Victor
Ronald McDonald House New York’s inaugural “Power of Your Purse” held at the elegant Doubles Club on Fifth Avenue event raised $70,000 in support of families staying at the facility. Judy Gilbert's idea of having affluent women donate some of their gently worn designer bags and then reselling them was a big hit.  The highlights of the evening were several exclusive pieces by Hermès, Chanel and Judith Lieber. 
Ronald McDonald House New York provides temporary housing for pediatric cancer patients and their families in a strong, supportive and caring environment which encourages and nurtures the development of child-to-child and parent-to-parent support
 The proceeds will support programs and services provided to families staying
 at the House. 
Guests included: Judy Gilbert and Candace Leeds, as well as underwriter Kim Standish and other committee members, Jodi Applegate, Judy Bedol, Maria Elena Christiansen, Helane Brachfeld Colvin, Nancy deBrito, Harriette Delsener, Lisa N. Evans, Debbie Freer, Felice Grossman, Fredda Harris, Susan Kremer, Kellie Marsalli, Hope Monnes, Lyn Paulsin, Jane Pontarelli, Sandra Rosenthal, Alyse Ruth, Janine Silverman, Marilice Silverstein, Kim Standish, Jean Tordella, and Andrea Wernick.
For more information, visit


joyce brooks, gerard mckeon.  photo by:  rose billings

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