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Black Tie  International Magazine China 1
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Dr. Jeannie Yi
Dr Jeannie Yi,
CEO of DYF Entertainment
& Co-Executive Producer of
The Family Film Awards
  Jeannie yi


Dr Jeannie Jinsheng Yi
Is the author of several influential business books on corporate culture and corporate governance.

The Haier Way

 was recommended by the US Chamber of Commerce to American CEOs traveling to China, while Harvard and other prominent schools viewed The Haier Way as China’s first business case study. The book additionally received numerous favorable reviews, including in The Wall Street Journal, New York Times, Forbes, and Fortune.

Another Dr. Yi publication, Wall Street Trilogy (in Chinese) pioneered a new business model just as China began its transformation to an urban economy with global aspirations.


Dr Yi has acted as an international consultant on entertainment and financial projects that bridge China and the West.

Notably, she brought James Cameron’s company Digital Domain to China to pursue funding and acquire local movie studio partners.

She also oversaw the formation of a strategic partnership between DHX, Canada’s largest animation company, and CCTV Children’s Animation.

 As a direct result, CCTV purchased 350 productions from DHX to broadcast in China, with the signing ceremony witnessed by
the Prime Minister of Canada.


Dr. Yi has brought Twentieth Century Fox and Village Roadshow to China to create IP-based theme parks.

The Hong Kong-listed Imperial Pacific also hired Dr Yi as its Investor Relations expert in developing Saipan into a film shooting base, with the added goal of attracting tourists as well as potential clients.

Dr Yi currently serves as Co-Executive Producer of
The 24th Family Film Awards
as it grows from its American roots
and reaches a truly global audience.

She received her PhD in Literature
from Washington University in St Louis.


华尔街重心集团创始人,华尔街人力资源专家,作家。1985年由北京大学到美国华盛顿大学攻读博士,获得美国文学博士学位后进入华尔街,为华尔街的大银行在90年代初刚刚崛起的亚洲搭建超级人才赢团队winning team” 15个,在没有金融市场的地方开辟金融市场。 2009年荣获美国新泽西州2009年商业女精英"年度奖,2012年被授予成都最具全球影响力人物——商界奖2013年荣获北大优秀人特别奖。


在中国崛起的2002-05期间,给正在饥渴中需要了解金融操作的中国,写下影响了整整一代青年学子的华尔街系列作品,揭秘华尔街: 《华尔街英语》(走进华尔街)《华尔街职场》《职场政治——华尔街人力资源案例),并为自己的出生地介绍和引进近100亿投资,如通过华尔街人脉引进富力集团,解决了成都的烂尾楼项目熊猫城。英文版著述《海尔之路》让美国CEO 们了解中国,该书获美国商务部推荐奖,17年来在各大书城特别是亚马逊畅销不衰,为中美商界的相互了解,作出特别贡献。


Founder of Wall Street CG Group, Wall Street human resources expert, writer. In 1985, Jeannie Yi went to the University of Washington from Peking University to study for a Ph.D.

After obtaining a Ph.D. in American literature, She entered Wall Street to build a "super talent winning team" for the major banks in Wall Street in Asia, which had just risen in the early 1990s.

She opened the financial market in these places .

 In 2009, She was awarded the

"New Jersey 2009 Business Women Elite" annual award,

 in 2012 She was awarded the

"Chengdu Most Influential Person in the World-Business Award",

 and in 2013 she was awarded the

"Peking University Outstanding Person" special award.


During the rise of China in 2002-05,

She wrote a series of Wall Street works that influenced a whole generation of young students to China, which was hungry and needed to understand financial operations, and revealed the secrets of Wall Street:

"Wall Street English" (into Wall Street)

 "Wall Street Workplace"

 "Workplace Politics-Wall Street Human Resources Case),

 and introduced nearly 10 billion investment for her birthplace, such as the introduction of R&F Group through Wall Street contacts, and solved the unfinished building project "Panda City" in Chengdu.

The English version the Haier Way helped American CEOs to understand China. The book has been recommended by the U.S. Department of Commerce. It has been selling well in major bookstores, especially Amazon, for 17 years.

It has made special contributions to the mutual understanding of Chinese and American businesses.


 owned by Ms. Ma Xiaoqiu.
She is a friend and fan of President Ma Xiaoqiu.


out of the gobi , Weijian Shan
Peking University Greater New York Area
Alumni Association
Ma Xiaoqiu, Founder & President of Ding Yifeng Group
Black Tie International Magazine
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FamiIy Film Awards
Family Films Awards, Producers 2021
Family Film Awards
Family Film Awards
FamilY Film Awards
Family Film Awards

Gerard Mc Keon and Joyce Brooks.  Photo by:  Rose Billings/

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