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Join Wonderama TV, the Times
Square Alliance and One Times Square for the taping of the
“Biggest Halloween Parade in History II” Global Television
Broadcast as we Celebrate Trick-or-Treat for UNICEF on the
10-story high screen on One Times Square
All are encouraged to “add some
meaning to your Halloweening” by participating on Sunday,
October 30th from 11:00AM ET to 12:30PM ET in
Times Square
NEW YORK -
It’s back and bigger than ever! Join Wonderama TV, the Times
Square Alliance, and One Times Square for the “Biggest
Halloween Parade in History II” and “add some meaning to
your Halloweening” by celebrating Trick-or-Treat for UNICEF
on Sunday, October 30th, in Times Square from
11:00AM ET – 12:30PM ET.
This is the only Halloween parade to show families in
costume on screens and around the world.
This
incredible Halloween celebration will be live from and
streamed from
Wonderamatv.com
so families can watch from anywhere in the world!
The procession begins at Broadway
and 47th,
and heads down Broadway past our Parade review stage in
Duffy Square Park towards the iconic One Times Square, which
will be transformed into the “One Times Scare” Wonderama
Wonderwall. See the promo
here.
“Times Square has
come alive this fall with children and families exploring
all that Times Square has to offer and now we are ready to
welcome them back for Wonderama’s taping of this Halloween
Parade,” said Tom Harris, President of the Times Square
Alliance. “We hope they all have a memorable Halloween
experience with our partners from Wonderama and UNICEF and
continue to enjoy all the family friendly activities listed
at
TSQ.org/Families.”
The parade taping will be packed
with talent. Jazz at Lincoln Center Jazz Academy's
"Second Line Band" will be kicking it off New Orleans style.
Wonderama Host David Osmond,
Kanisha Marie Feliciano from Broadway’s
Phantom of the Opera, the cast of the off-Broadway
show Titanique and Stranger Sings, Kelvin
Dukes and Sophia Angelica will
help us “add some meaning to our
Halloweening” as we celebrate Trick-or-Treat for UNICEF, an
amazing cause that has been doing good for children across
the globe since 1950.
“In honor of spooky season, we
are excited to celebrate Trick-or-Treat for UNICEF’s
reimagined experience alongside Wonderama in Times Square
for a second year in a row,” said UNICEF USA Chief
Marketing Officer, Shelley Diamond. “As the cherished
month-long campaign evolves into an entirely virtual
experience, participants of all ages are encouraged to get
involved and raise critical funds for UNICEF by
incorporating the unique QR Code into Halloween activities.
Funds raised from this year’s campaign will support UNICEF’s
lifesaving working for every child.”
Last year, Wonderama’s “Biggest
Halloween Parade in History” virtual parade celebration was
covered on national broadcast television, on
social media, in
national print and seen around the world with UNICEF
USA via a live
stream broadcast around the globe to celebrate
Trick-or-Treat for UNICEF. This year will be even bigger.
Visit
www.wonderamatv.com/HalloweenParade
to find out more about where to watch the parade and how to
also be IN the parade in costume!
For over 70
years, Trick-or-Treat for UNICEF has inspired Americans to
raise $195 million for lifesaving programs for children
around the world, providing a philanthropic opportunity for
all who love Halloween.
Throughout October, everyone can participate by visiting
www.trickortreatforunicef.org
and downloading spooky QR coded assets to use at Halloween
parties, fall events in their communities, and for
trick-or-treating on Halloween night. You can also make a
donation on the website and spread the word on social media
using the hashtag #ToT4UNICEF.
To learn more about the parade, visit www.wonderamatv.com/HalloweenParade.
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About Wonderama
Wonderama is
a cross-platform media and entertainment lifestyle program
that marries positive social impact with good TV. Building
upon the legacy of the iconic “Wonderama” kids variety show
that aired on U.S. television for over four decades, the
show creates original and “curated” content to entertain,
educate and inspire kids and families in an expanding
market. Wonderama’s core mission is to encourage kids to
aspire to their dreams, with the greatest respect to the
audience. The new Wonderama is now in production of its
seventh full season of original programming.
About The Times Square Alliance
The Times Square Alliance
works to improve and promote Times Square - cultivating the
creativity, energy and edge that have made the area an icon
of entertainment, culture, and urban life for over a
century. Founded in 1992, the Alliance keeps the
neighborhood clean and safe, promotes local businesses,
manages area improvements and produces major annual
events with partners including New Year's Eve, Solstice in
Times Square and Taste of Times Square. As the custodians of
Times Square, the Alliance works every day to improve the
quality of life for the neighborhood residents and
businesses while driving economic growth in New York City.
www.TSQ.org.
About One Times
Square
One Times Square
is a globally recognized landmark located in the heart of
Times Square, broadcasting monumental moments within the
world’s history, and has served as the home of the iconic
New Year’s Eve Ball Drop Celebration since 1907. With a
daily pedestrian count of 130 million in a typical year, and
billions of earned impressions from film, TV, the building’s
digital signage, and social media, the 26-story property is
one of the most visible and recognizable locations in the
world, offering brands a global stage to engage with their
audience.
In April of 2022,
Jamestown, owner of One Times Square, launched a $500
million redevelopment of the property which will open the
building to the public for the first time in decades through
the creation of a modern-day visitor center, new viewing
deck, and an integrated AR-VR brand experience upon
completion.
Designed by Cyrus L.
W. Eidlitz and originally built in 1904 to serve as the
headquarters of The New York Times, One Time Square is one
of only two stand-alone buildings in the neighborhood
offering clear, unobstructed sightlines from all points
within the Times Square “bowtie,” an area which encompasses
Broadway and Seventh Avenues from 43rd Street to 47th
Street. For more information, visit onetimessquarenyc.com.
About UNICEF USA
The United Nations Children’s Fund (UNICEF)
works in more than 190 countries and territories to pursue a
more equitable world for every child. UNICEF has helped save
more children’s lives than any other humanitarian
organization, by providing health care and immunizations,
safe water and sanitation, nutrition, education, emergency
relief and more. UNICEF USA advances the global mission of
UNICEF by rallying the American public to support the
world’s most vulnerable children. Together, we are working
toward a world that upholds the rights of all children and
helps every child thrive. For more information, visit
www.unicefusa.org.
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