- Subaru Facebook fans will select
two "People's Choice" charities to join three other
nonprofits
- Five total charitable
organizations are anticipated to receive a collective $5
million in donations from Subaru through its
fifth-annual "Share the Love" event
Subaru of America Facebook fans
took the wheel on Aug. 6, and selected two charities to
join three others for the automaker's 2012 "Share the
Love" event. Subaru has donated nearly $20 million to
charitable organizations through its "Share the Love"
sales event over the last four years. This year's
fifth-annual event is expected to deliver $5 million in
donations to five charitable organizations.
For the second year in a row,
Subaru will invite Facebook fans to cast their vote to
decide the final two charities to join the 2012 "Share
the Love" roster. Voting is open Aug. 6-26 and fans may
vote daily.
"'Share the Love' has always been
about giving back to our communities in which we live
and work," said Subaru Director of Marketing
Communications, Alan Bethke. "Subaru 'Share the Love'
charitable partners have always reflected the values and
ideals of our owners. Empowering our digital
demographic via Facebook is a natural extension for
Share the Love."
The "Share the Love" event donates
$250 for every new Subaru vehicle sold or leased from
Nov. 21 through Jan. 2, up to $5 million total, and has
donated nearly $20 million to charitable causes since
the program's inception four years ago. The other
recipient organizations that will benefit from this
year's program include the ASPCA® (The American Society
for the Prevention of Cruelty to Animals), Make-A-Wish®,
and Meals On Wheels Association of America®.
2012 "People's Choice" Charitable
Candidates
Facebook fans can vote for one of
the following charities to join the 2012 "Share the
Love" event:
Alzheimer's Association®: The
Alzheimer's Association works to eliminate Alzheimer's
disease through the advancement of research and to
provide and enhance care and support for all affected.
American Forests: American Forests
protects and restores forests, which create habitat for
wildlife, clean our air and water and preserve the
health of our planet for the benefit of all.
First Book: First Book provides
new, high-quality books to kids in need, helping them to
succeed in school and in life.
Leave No Trace: Leave No Trace
educates Americans of all ages how to enjoy the outdoors
responsibly to ensure the long-term health of our parks,
trails and waterways.
Special Olympics: Special Olympics
provides year-round sports training and athletic
competition for people with intellectual disabilities,
unleashing the human spirit through the transformative
power and joy of sport everyday around the world.
USO: The USO is a private,
nonprofit organization that provides critical support to
forward-deployed troops, military families, wounded
warriors and their families and the families of the
fallen.
2012 "Share The Love" Charitable
Beneficiaries
The following 2011 organizations
return to join the 2012 Subaru "Share the Love"
charitable event:
The ASPCA® (The American Society
for the Prevention of Cruelty to Animals®): is the first
animal welfare organization in North America and works
to provide effective means for the prevention of cruelty
to animals. The ASPCA is a national leader in the areas
of anti-cruelty, community outreach and animal health
services.
Total "Share the Love" donations to
date: $5,615,683*
Make-A-Wish: grants the wishes of
children with life-threatening medical conditions. It
has granted more than 220,000 wishes in the United
States since 1980.
Total "Share the Love" donations to
date: $1,275,014**
Meals On Wheels Association of
America®: provides national leadership to end senior
hunger, supporting local Meals On Wheels programs that
collectively serve over one million nutritious meals
each day to seniors in need.
Total "Share the Love" donations to
date: $4,376,428*
"We created the 'Share the Love'
event to celebrate our owners and their passion for
volunteerism and community involvement. And our charity
partners continue to make the event better and better
each year," said Brian Johnson, national advertising
manager, Subaru of America, Inc.
Fans can cast their ballots at
www.sharethelove.subaru.com/facebook
For more information on the Subaru
"Share the Love" event or to find a Subaru dealer visit
www.subaru.com.
*Total reflects four years of Share
the Love event participation.
**Total reflects one year of Share
the Love event participation.
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly
owned subsidiary of Fuji Heavy Industries Ltd. of Japan.
Headquartered in Cherry Hill, N.J., the company markets
and distributes Subaru Symmetrical All-Wheel Drive
vehicles, parts and accessories through a network of
more than 600 dealers across the United States. Subaru
boasts the most fuel efficient line-up of all-wheel
drive products sold in the market today based on
Environmental Protection Agency (EPA) fuel economy
standards.
All Subaru products are manufactured in zero-landfill
production plants and Subaru of Indiana Automotive Inc.
is the only U.S. automobile production plant to be
designated a backyard wildlife habitat by the National
Wildlife Federation. For additional information, visit
www.subaru.com.