New York, NY,
– The Gay & Lesbian
Alliance Against Defamation (GLAAD)
announced today the nominees and
honorees for the 2nd Annual
GLAAD Media Awards in
Advertising Presented by Omnicom
Group, Publicis Groupe, and Rokk
Vodka. Bryan Batt (Mad Men)
will host the event on September
29, 2010 in New York City and
Bethenny Frankel (Real
Housewives of New York City,
Bethenny Getting Married?)
will present. Among the nominees
are: Absolut Vodka's
"Exceptional Moments: The
Absolut RuPaul" commercials,
Levi Strauss & Co.'s "Gay
History Month/Logo Leaders"
campaign, Progressive
Insurance's "Works in Progress"
ads, Wells Fargo's "Advocate
Money Minute," and Givenchy's
"Fall 2010" campaign featuring
openly transgender model Lea T.
A complete list of nominated ads
is included below and can also
be found at
http://www.glaad.org/advertisingawards/nominees.
GLAAD also announced that
American Airlines will receive
the Corporate Responsibility
Award for its long-standing and
public commitment to the LGBT
community. As part of the
American Airlines Rainbow TeAAM,
the company has supported LGBT
film festivals, fundraisers and
Pride events across the country
by serving as an official
airline partner. American
Airlines was also the first
airline to score 100% on the
Human Rights Campaign's
Corporate Equality Index.
GLAAD will present Bob Garfield
with the Public Visibility Award
in recognition of his work to
advocate for LGBT inclusion in
advertising. For 25 years, Bob
Garfield's iconic "AdReview"
column in Advertising Age
evaluated and deconstructed
thousands of ads from hundreds
of agencies worldwide.
Throughout his tenure, Garfield
has been a strong ally for the
LGBT community, taking on some
of the most formidable agencies
in the nation over ads rooted in
homophobia and stereotypes and
applauding groundbreaking
inclusions of LGBT people in
mainstream advertising.
GLAAD is pleased to announce
that this year's event is an
official event of Advertising
Week. Advertising Week is North
America's premier gathering of
cutting-edge communications
leaders. Advertising Week is a
hybrid of thought leadership and
special event programming,
uniting clients, creatives,
media and inspiring figures.
Advertising Week's mission is to
galvanize the industry by
creating an entertaining,
enlightening and engaging
platform for disparate parts of
the advertising business.
The GLAAD Media Awards in
Advertising elevate and promote
individuals and projects in the
advertising and marketing
industries for their fair,
accurate and inclusive
representations of the lesbian,
gay, bisexual and transgender (LGBT)
community and the issues that
affect their lives. The GLAAD
Media Awards in Advertising also
fund GLAAD's work to amplify
stories of LGBT people and
issues through all media to
build support for equality.
"We celebrate this year's
nominees and special honorees
for their inclusive work," said
GLAAD President Jarrett
Barrios. "However, this year we
witnessed a decline in the
number of inclusive
advertisements in mainstream
media, and as our community
continues to strive for
visibility, the advertising
industry should take note."
"As we see more gay and
transgender characters and
stories on television and in
film, American consumers are
coming to expect images of our
community in advertising as
well," Barrios continued.
"Advertisers who include fair
and accurate images of our
community accomplish more than
targeting new consumers, they
also send a powerful message
about the American cultural
fabric of which our community is
an integral part."
The GLAAD Media Awards in
Advertising will be held in New
York on September 29, 2010 at
the Grand Hyatt New York, 104 E.
42nd Street. More special
guests and presenters will be
announced. To purchase tickets
for the event, please visit
www.glaad.org/advertisingawards.
Nominees for the 2nd Annual
GLAAD Media Awards in
Advertising were printed,
broadcast or appeared online
between July 1, 2009 and June
30, 2010.
Leveraging GLAAD's media
advocacy and anti-LGBT
defamation resources, GLAAD's
Advertising Media Program
monitors all forms of
advertising and works to ensure
fair and accurate
representations of the LGBT
community or demand action when
defamation occurs. The
Advertising Media Program
proactively advances inclusion
of the LGBT community in
mainstream advertising through
advocacy work at advertising
agencies and corporate
advertising departments. GLAAD
maintains an online library of
over 4,000 LGBT-inclusive ads at
www.glaad.org/advertising.
About GLAAD:
The Gay & Lesbian Alliance
Against Defamation (GLAAD)
amplifies the voice of the LGBT
community by empowering real
people to share their stories,
holding the media accountable
for the words and images they
present, and helping grassroots
organizations communicate
effectively. By ensuring that
the stories of LGBT people are
heard through the media, GLAAD
promotes understanding,
increases acceptance, and
advances equality. For more
information, please visit
www.glaad.org.