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Black Tie International:
World Affairs Council of the Florida Palm Beaches
Distinguished Speakers Series with Richard DeVos

Richard DeVos


 World Affairs Council of the Florida Palm Beaches
Distinguished Speakers Series with Richard DeVos

April 22, 2010 



SPEAKER:         Richard M. DeVos

Co-Founder, Amway Corporation; Owner, Orlando Magic; Philanthropist & Motivational Speaker


TOPIC:              SELLING AMERICA:  Doing Business in the International Marketplace Richard M. DeVos will reflect upon his early career when, over 60 years ago, he was promoting the Ja-Ri Corporation, distributing products on a direct sales basis, and on how U.S. companies can apply this same entrepreneurial effort overseas today.

DeVos also will describe Amway, its success story around the globe as a marketing empire with sales at $9 billion annually with three million people selling Amway products in more than 100 countries and territories. He will discuss the Amway model for global sales which can be used by all U.S. companies to promote, market and sell products internationally, along with manufacturing components on U.S. soil.

DeVos will talk about the success of the NBA Orlando Magic basketball team, and how this top sports organization is another fine example of marketing and image building used to promote an internationally-accepted brand. He will apply this same business philosophy to U.S.-owned companies, so they can successfully promote and market their products in foreign countries.


DATE:                Thursday, April 22, 2010


TIME:                 Reception - 6:00 p.m.

                           Presentation - 6:30 p.m.


LOCATION:       Raymond F. Kravis Center for the Performing Arts

Cohen Pavilion - Gimelstob Ballroom

701 Okeechobee Boulevard

West Palm Beach, FL  33401


COST:                Members - No charge

Non-Members - Reservations and payment in advance are $30 at  or $35 on the day of the event.


PROFILE:       Richard M. DeVos, co-founder of the Amway Corporation, is owner of the Orlando Magic and a philanthropist and motivational speaker.

In 1959, DeVos founded Amway Corp. with his lifelong friend and business partner, the late Jay Van Andel.  In 2000, Amway became a subsidiary of Alticor with sister companies Quixtar, Inc. and Access Business Group LLC.


DeVos has owned a number of professional sports franchises, including the Orlando Magic of the NBA. He is the author of four books and, as a renowned speaker, he has appeared before hundreds of thousands of people worldwide. His recorded talk, "Selling America," received the Alexander Hamilton Award for Economic Education from the Freedoms Foundation. After receiving a heart transplant in 1997, he became chairman of the Speakers Bureau for United Network for Organ Sharing. DeVos also serves on the Florida Board of Governors for Northwood University.

DeVos and his wife, Helen, generously support hospitals, colleges and universities, arts organizations and Christian causes in their hometown of Grand Rapids, Mich., as well as numerous organizations in Central Florida.


DeVos is a graduate of Grand Rapids Christian High School and attended Calvin College in Grand Rapids, Mich. He served in the U.S. Air Force from 1944 to 1946.  Rich and Helen have four children and 16 grandchildren. Their youngest son, Doug, is president of Alticor.


ORGANIZER:   The World Affairs Council of the Florida Palm Beaches is a membership-based organization that creates forums for discussion of critical world issues.  Founded in 2003 as a 501(c)(3)non-profit, non-partisan, education organization, its mission is to promote understanding of the world, the people, the politics, the economies and the cultures, and to enhance the ability of our citizens to participate in the global community and to better understand world events through people-to-people diplomacy, distinguished speakers, and educational outreach programs.



World Affairs Council of the Florida Palm Beaches  
2806 Black Oak Way, Boynton Beach, Florida 33436,  561.236.1825


To list an upcoming event please contact


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