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Black Tie International:
Teen Choice Awards 2009 - "My Project Backpack" Program |
Office Depot AND
SHARPIE® among
sponsors in the
backstage creations
celebrity gift
retreat
at teen choice 2009
Celebrities
Autographed and Designed
Office Depot
Backpacks
to be Donated to
Pediatric Patients
at City of Hope
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“My Sister’s Keeper” star, Abigail
Breslin, in the Backstage Creations
Celebrity Gift Retreat at Teen
Choice 2009. Celebrities autographed
and designed backpacks provided by
Office Depot
and Sharpie’s “My Project Backpack”
program (www.myprojectbackpack.com) to
be given to patients at City of
Hope, a leading research, treatment,
and education center for cancer,
diabetes, and other life-threatening
diseases. City of Hope played an
integral role as several of their
physicians served as consultants on
the film and the center’s patients
can be seen throughout the movie.
Photo courtesy of Wire Images/Mark
Sullivan/Kevin Parry
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Office Depot® (NYSE: ODP), a leading
global provider of office products and
services,
and Sharpie®,
one of the world’s most recognized
brands of permanent markers,
were among the sponsors in the Backstage
Creations Celebrity Gift Retreat at Teen
Choice 2009, held at the Gibson
Amphitheatre in Universal City, Calif.
on Aug. 9.
Hosted by the Jonas Brothers, Teen
Choice 2009 celebrated the hottest teen
icons in film, television, music, sports
and fashion and aired on FOX at 8 pm
EST/PST on Aug.10. Celebrity attendees
at this year’s event had the opportunity
to autograph and design Office Depot
backpacks using markers provided by
Sharpie, which were then donated to City
of Hope, a leading research, treatment
and education center for cancer,
diabetes and other life-threatening
diseases.
Celebrities who walked through the
Backstage Creations Celebrity Gift
Retreat this year included The Black
Eyed Peas, Shawn Johnson and Vanessa
Hudgens. Each celebrity received an
Office Depot backpack and personalized
set of Sharpie markers, in honor of
Office Depot and Sharpie’s “My Project
Backpack” design contest, a national
contest where customers are invited to
submit images of their Sharpie-designed
backpacks for the chance to win $10,000
in prizes, including the opportunity to
have their backpack design reproduced
and sold in Office Depot stores
nationwide during the 2010
back-to-school season.
“Office Depot has been a long time
provider of back-to-school essentials,
and we are excited to offer students
this opportunity to get creative for
back-to-school this year,” said Wade
Eveleth, Senior Director of
Merchandising for Office Depot. “More
importantly, we hope students will be
inspired to see their favorite
celebrities designing a backpack for a
good cause.”
“Sharpie was thrilled team up with
Office Depot to support a great cause in
City of Hope and showcase an exciting
new contest at the Backstage Creations
Retreat at Teen Choice 2009,” said Ed
Cooper, Vice President of Sales for
Newell Rubbermaid Office Products.
“Whether you are an amateur designer or
a professional artist, the opportunity
to have your backpack design sold at
Office Depot next back-to-school season
is exciting.”
“We’re grateful for the support from
Office Depot, Sharpie and Teen Choice
2009,” said Matt Dodd, Senior Director
of Development, City of Hope. “It’s
inspiring to see young Hollywood talent
stepping up to help raise awareness and
support for lifesaving research and
treatment programs at City of Hope.”
For more information about the My
Project Backpack contest, visit
www.myprojectbackpack.com.
The My Project Backpack contest closes
on September 19. For more information
on Teen Choice 2009, visit
www.teenchoiceawards.com.
About Office Depot
Every day, Office Depot is Taking Care
of Business for millions of customers
around the globe. For the local corner
store as well as Fortune 500 companies,
Office Depot provides products and
services to its customers through 1,593
worldwide retail stores, a dedicated
sales force, top-rated catalogs and a
$4.3 billion e-commerce operation.
Office Depot has annual sales of
approximately $14.5 billion, and employs
about 42,000 associates around the
world. The Company provides more office
products and services to more customers
in more countries than any other
company, and currently sells to
customers directly or through affiliates
in 47 countries.
Office Depot’s common stock is listed on
the New York Stock Exchange under the
symbol ODP and is included in the S&P
500 Index. Additional press information
can be found at:
http://mediarelations.officedepot.com.
About Sharpie®
For more than 40 years, Sharpie has been
the popular brand of permanent marker
associated with the autograph
experience. Newell Rubbermaid’s Office
Products Group, maker of Sharpie®
markers, is a worldwide leader in the
manufacturing and marketing of writing
instruments, art products and office
organization and technology products,
including such well known brands as
Paper Mate®, Sharpie®, DYMO® Parker®,
Waterman®, EXPO®, uni-ball®, and
Rolodex®, among others. Visit
www.sharpie.com
or
http://blog.sharpie.com
for more information and creative ways
to use Sharpie markers.
About City of Hope
City of Hope is a leading research and
treatment center for cancer, diabetes
and other life-threatening diseases.
Designated as a Comprehensive Cancer
Center, the highest honor bestowed by
the National Cancer Institute, and a
founding member of the National
Comprehensive Cancer Network, City of
Hope's research and treatment protocols
advance care throughout the nation. City
of Hope is located in Duarte, Calif.,
just northeast of Los Angeles, and is
ranked as one of “America’s Best
Hospitals” in cancer and urology by
U.S.News & World Report. Founded in
1913, City of Hope is a pioneer in the
fields of bone marrow transplantation
and genetics. For more information,
visit
www.cityofhope.org
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