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Black Tie International:
The Ding Yi Feng Way

Ma Xiaoqiu


文化立人 道德治企 马小秋新书发布会在北京举办

Educate people with culture and manage the company with morality,

Press Conference of Ma Xiaoqiu's publication was held in Beijing


On January 28, 2019, the press conference for two new publications of the Academy Social Science Publication House , “The Ding Yi Feng Way”, and Ding Yifeng Group President Ma Xiaoqiu's column "Qiu's Rhetoric" was held in Beijing. More than 30 authoritative media including People's Daily, Xinhuanet, Securities Daily, Beijing Morning Post, Beijing TV Station, First Financial and attended the conference and interviewed the
two authors Ms. Ma Xiaoqiu and Dr. Jeannie Yi.


The guests who addressed speeches at the conference include Ma Wenpu, former deputy director of the International Liaison Department of the CPC Central Committee; Yao Wanyi, former director of the China Securities Industry Association, former party secretary of the Beijing Securities Regulatory Bureau; Liu Linghong, the Chinese Architectural Culture Research Association of the Ministry of Culture;  Xie Shouguang, president of the Academy Social Science Publication House; Deng Yonghong, president of the PiShu Branch of the Academy Social Science Publication House ; Ren Haiping, Vice Minister of Strategic Research department of China International Economic Exchange Center; Yuan Jincheng, Chairman of the American Knights Group; Qin Gang, deputy secretary general of the CCG Global Think Tank; Qin Jiahao, executive chairman of the American International Chamber of Commerce,
 and Li Kecheng, secretary of the party branch of Dingyifeng Group.


At the press conference, President Ma Xiaoqiu delivered a keynote speech “Chasing the Sun in the Heart – The Power of Morality”. She emphasized the importance of the Tao Te Ching, “Ding Yifeng’s development from a small 100 square-meters office with only 8 people to today’s international company, was always guided by the Tao Te Ching.
I hope that readers can learn from Qiu's Rhetoric and get some insights from it."

据了解,《鼎益丰之路》通过个人视角的深度观察和对高层、员工、总裁的深入采访, 为读者呈现了鼎益丰的创业历程和成功之道。马小秋总裁文集《秋言物语》则充分体现了中国哲学的四大元素: 天、地、人、我;用八十一个心得感悟,展现和记录了一位新时代中国女性总裁的精神世界和生活追求。公开发售后,

The Ding Yi Feng Way, with an in-depth observation from a unique perspective and interviews of senior officials, employees and president, presents readers with Ding Yifeng's entrepreneurial journey and success secret. Ma Xiaoqiu’s column “Qiu's Rhetoric” fully embodies the four elements of Chinese philosophy: heaven, earth, people, and me. With eighty-one stores, the book tells the spiritual world and the pursuit of life of a Chinese female president in 21 century. The sales income of the two books will be donated to charity projects.

    Ma Xiaoqiu


Joyce Brooks and Gerard Mc Keon.  Photo by:  Rose Billings /

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